BMW Welt München

Bavarian industry diversity & expertise - top location with tradition

Bavaria is one of the top business locations in Germany and around the world. The numerous global players who do business here are testament to this, which includes Audi, Adidas, MAN, the BMW Group, Microsoft and Huawei to name but a few. But our small and medium-sized businesses also have something to show for. In addition, the Free State of Bavaria is regarded as the insurance hub of Europe, is Germany’s second-largest hotspot for banking and finance and occupies a top position in the automotive, aerospace and electrical engineering sectors.
Why are we telling you this? Benefit from Bavaria’s diverse range of industries during your business event and hold your meetings where interesting partners are based. Visit “flagship companies”, develop new ideas together and establish long-term partnerships. Networking the Bavarian way.

The closer you are, the more opportunities arise.

Bavaria’s diverse industries at a glance

Jamei: Der Käse, seine Qualität und der Geschmack stehen im Vordergrund


Regional specialities whet the appetite and are the driving force behind Bavaria's food industry, both economically and culturally.

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Financial Services

Bavaria not only ranks among the world’s leading insurance locations. There are also more banks here than anywhere else in Germany.

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Research and Education

No progress without education and research! Bavaria is home to outstanding universities and internationally renowned research institutes.

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Bavaria is home to many global players in the automotive and aerospace industries. They are all networked by optimally positioned logistics.

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Health and Life Sciences

Bavaria: home to the big players in the pharmaceutical industry, where biotechnology is being developed and where healthcare investment is being made.

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Production and Materials

New materials are the basis for the realisation of innovative product ideas and important for production processes. Bavaria is at the forefront here.

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IKT und Digitalisierung

ICT and Digitalisation

Digital twins, adaptive machines and sensitive robots: ICT and digitalisation are among the most important industries in Bavaria.

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MICE-Expertentalk Peter Kammerer - IHK München Oberbayern

Peter Kammerer

Peter Kammerer, Deputy Chief Executive of the Chamber of Industry and Commerce for Munich and Upper Bavaria, explains what sets Bavaria apart as a MICE location.

Meet Bayern. Meet...

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